Designer of the Premier Souvenir of Coeur d'Alene, Idaho - The Heart like an Awl™ Pendent
Your personal goldsmith, Cheryl Burchell has been designing and manufacturing jewelry for over 30 years.
She, and her professional staff, provide a comprehensive range of fine jewelry services capable of meeting all your needs.
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Bridal

“The wedding ring is a symbol of eternity. It is an outward sign of an inward and spiritual bond which unites two hearts in endless love.”

Wedding Rings

While an engagement ring signifies a promise, the wedding band symbolizes the marriage itself. These rings are very symbolic -  with the unbroken circle representing eternal love in an endless continuing flow through time. A universal symbol, the ring has been an important part of the wedding ceremony for centuries.

Click here for a History of Wedding Rings

It not only symbolizes the marriage, it also links you to the chain of generations past and future who celebrate the marriage ceremony.

Whether you choose to commission a custom design with your stones or ours, or browse a wide variety of celebrated designers, we can usually guarantee the lowest price - without sacrificing service. Your engagement and wedding rings are important purchases. Don’t rely upon the click of a mouse for a purchase as important as this! Call us now (208) 676-1645 for live personalized assistance!
We are licensed distributors for:

To learn more about buying diamonds and gem stones, go to the
Gemological Institute of America's website and read :
The 4 C's: A Diamond Primer
How to Buy a Gemstone in 7 Simple Steps

As a result of over 30 years in the business, we also have fabulous source connections for world class diamonds and gem stones.
Browse loose gem stones

See more of Cheryl Burchell's custom jewelry designs at:
La Muse ~ Galerie d'Art
413 1/2 Sherman Avenue
Coeur d'Alene, Idaho
click here for directions